Marketing Assistant
BEVERAGE (BEER)
Jebsen Beer's portfolio is headlined by its own brand, Blue Girl Beer, a German style lager brand that Jebsen acquired in 1906. Through a consistent commitment to quality, Blue Girl has been successfully cultivated into the #1 beer brand in Hong Kong with growing popularity across the Greater China. Through the years, Jebsen Beer has also been marketing and distributing some of the world’s best loved beers in the region.
Purpose of the Job
To support the wine marketing team in executing campaigns, creating engaging content, coordinating events and materials, and gathering insights to strengthen brand presence and drive sales.
Responsibilities
- Assist in planning, executing, and monitoring marketing campaigns of wine team to promote wine brands.
- Coordinate the marketing materials such as promotion visuals, sales kits, marketing collateral, tasting note etc.
- Generate content for social media across platforms (Facebook, Instagram).
- Assist event preparation of pop up, wine dinner, masterclasses including booth set up, logistics, product sales on site, promotional collateral
- Assist data collection, campaign performance tracking, competitor analysis and market research to optimize marketing strategies.
- Collaborate closely with the marketing team and sales team to ensure timely and successful execution of promotional initiatives.
- Handle ad-hoc tasks and marketing projects as assigned.
Requirements
- Major in Marketing or Event Management.
- With understanding of social media platforms and digital marketing trends.
- Familiarity with AI tools and design software (especially Photoshop, Illustrator and Canva) will be considered an advantage.
- Passionate about wine and spirits industry.
- Proficient in written and spoken English, Cantonese, and Mandarin.
- Ability to work collaboratively in a dynamic team environment.
- Creative mindset with good communication skills.
- Able to work at least 3 working days per week
- Immediate available is preferred.
SUCCESS BREEDS SUCCESS.
With over 100 years of history, Jebsen’s success has been made possible through our commitment to our partners, to our communities, and to our most valuable asset — our people.
We offer dedicated and talented individuals the opportunity to engage with a family of premium global brands. Employees who pursue excellence are given a diverse platform that provides continuous development and career exposure.
At Jebsen, success breeds success.